AI-generated falsehoods and deepfakes seem to have had no effect on election results in the UK, France, and the European Parliament this year, according to new research. Since the beginning of the generative-AI boom, there has been widespread fear that AI tools could boost bad actors’ ability to spread fake content with the potential to interfere with elections or even sway the results. Such worries were particularly heightened this year, when billions of people were expected to vote in over 70 countries. Those fears seem to have been unwarranted, says Sam Stockwell, the researcher at the Alan Turing Institute who conducted the study. He focused on three elections over a four-month period from May to August 2024, collecting data on public reports and news articles on AI misuse. Stockwell identified 16 cases of AI-enabled falsehoods or deepfakes that went viral during the UK general election and only 11 cases in the EU and French elections combined, none of which appeared to definitively sway the results.
- Melissa Heikkilä
